Never have enough marketing budget? Marketing takes money. So it’s important to make sure you max your marketing budget. Which for many small business owners just never seems enough. Here are some hints for making the most of your marketing budget: ● Test and measure…
Some people plan to be business owners; others come into it via circumstance, maybe because of a redundancy or a need for more flexibility around family responsibilities. However they turn to it, it is usually with the idea of relying on their industry expertise to…
I’ve recently started using a short assessment quiz that helps business owners to identify the key area they should be focusing on in their business. Would you be surprised if I were to tell you that results so far show that 50% of business owners…
Have you ever been through change? Of course, you have. How did you feel about it? Can you remember? Did you even understand you were going through change at the time? You may be asking why I am musing about change, as a business coach?…
Will your business still be around in 5 years? And how do you make sure it is? According to the Small Business Administration (SBA)* 20% of small businesses fail in the first year, 50% after five years, and only 33% make it to 10 years…
Quick question: do you know the value of your business? Most business owners I speak to can readily tell me: How many customers they have What their revenue is How much profit they make But not too many can give me a confident answer when…
Clients, and other things to be grateful for! 2020 has come to an end, and not a moment too soon for many of us, I am sure. However, despite the challenges we faced personally and professionally during the last 12 months, there have also been…
Planning for Business Success Beyond COVID The COVID pandemic has hurt many small businesses, and we will feel its impact for a long time to come. As unsettling as these times are, it is important to recognise that we can’t escape the change. We have…
