Tag Archives: Unique selling proposition

What makes you unique? Your USP is what sets your business apart from your competitors and communicates to potential customers why they should choose your products or services over others in the market. By identifying and articulating your USP effectively, you can create a powerful…

Finding your superpower? Priceless Priceless because once you have defined what is your business’s superpower, price won’t factor into customer buying decisions. People will buy from you, regardless of price, because the benefits of doing business with you are so amazing that price becomes irrelevant.…